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We are delighted to have worked closely with the University of Sheffield Management School to produce a suite of newspaper advertising. Despite being a very exciting project, there is always an uncertainty around the quality of reproduction in newspaper print. Not to fear, the clever designers at Vivid made sure everything went smoothly and much to my surprise, I came across the advert in the Guardian Money supplement at a B&B in Robin Hoods Bay whilst recovering from the Coast 2 Coast cycle ride!


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Coast 2 Coast for Charity

Published on Tuesday, May 08, 2012 10:38 by Gerry
in News

Over the bank holiday weekend, Gerry cycled 325km (with over 3,000m of ascent) from St Bees to Whitby to raise funds to help find a cure for Huntington's Disease.

 


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Irish Socks Appeal

Published on Sunday, April 22, 2012 18:51 by Gerry
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During a recent visit to our client Bridgedale, we were totally immersed in outdoor techinical socks and the fascinating production process...

A fantastic view from Scrabo Tower to end the day!


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Vivid are proud to announce the launch of a marketing communications platform for Revise and their new sustainability software - Cloud Sustainability. Revise are sustainability consultants who work with companies and organisations to improve their sustainability performance which ultimately results in increase profits whilst minimising social and environmental impact. Revise set their sites on reducing the cost of sustainability and empowering clients on the journey. How?. Cloud Sustainabilty software.

 

 

Vivid's work included strategic input, a well crafted marketing communications plan, brand wheel and positioning, copywriting of their brand story, logo design, web sites built in wordpress, stationery suite, trade stand graphics and brochure.

 


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Vivid's client IML Labels secures key investment

Published on Friday, March 09, 2012 03:52 by Abbas

Following a re-brand, Vivid's client IML Labels has secured key investment backed by Yorkshire Bank's South Yorkshire Financial Solutions Centre that has allowed the firm to "replace manual operations, re-deploy staff, operate more competitively and break into new markets."

Click here to read the full story.

IML Labels also recently featured in the business section of the Sheffield Star, click here to download a PDF of the full article.


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We helped create the award winning online prospectus pages with the digital marketing team at Sheffield Hallam University. It scooped the Public Sector – education award along with the overall Chairman’s award beating off competition from XBOX360, Doritos, Aldi and many more…

 

 

"Very strong project with evidence of superb delivery and return on investment. Creating an online prospectus with a difference and turning this into their advantage hugely impressed judges."

Andrew Harvey, CIM Chair


 

 

"Excellent project with evidence of superb delivery and return on investment. The marketing team have turned a drastic budget and resource cut to their advantage and created an online prospectus with a difference."

Awards judge


 

To view the course finder visit: www.shu.ac.uk/prospectus


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Bridgedale brand launch under foot!

Published on Friday, February 03, 2012 10:45 by Abbas

Bridgedale have launched their revitalised brand at ISPO 2012. Vivid have re-designed packaging, workbook, merchandising units, POS and trade stand.

 


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Serious fun with Smiffy's

Published on Friday, January 27, 2012 10:20 by Abbas

Working for one of the funniest brands in the World saw the Vivid studio turn into a comedy theatre as we were keen to immerse ourselves in the business and culture by breaking out the wigs, face paint and zany costumes! Vivid were tasked with producing themed identities, campaign assets and packaging for over 30 product categories which we delivered seamlessly and effectively, much to the surprise of the in-house design team! ROI was instantaneous with new key accounts secured globally.

Founded in 1894, Smiffy's is one of the global leaders in adult fancy dress, shipping over 26 million items per annum. http://www.smiffys.com/Product/adult-fancy-dress

Bijou Boutique:

Bijou Boutique was a new brand Vivid created to target the high end of the 'dress up' market, with outfits more suited to a raunchy adult party or Friday nights out. The boutique feel to the brand was achieved through the use of dramatic photography. We've never known a photoshoot to be so much fun... serious fun!


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Happy Xmas and New Year

Published on Thursday, December 22, 2011 10:14 by Gerry
in News
Tags: ,

The Vivid offices are now closed. Wishing all of our customers a very merry Christmas and happy New Year.

 


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When British Gypsum approached Vivid to launch their new product, Glasroc H Tilebacker (a water resistant tilebacking board for bathrooms, kitchens and high moisture areas) Vivid responded by giving birth to Freddie the Frog! Putting the loveable character to one side, our strategic workshops delivered a unique positioning for the product differentiating it in the market place: It's a water barrier, not a time barrier.

The campaign was aimed at DIYer's...

Tilers and the trade...

 

An integrated and highly targeted campaign launch ensued. Vivid delivered elements across the marketing mix including an 'it's a knockout' internal launch event, web pages within the main British Gypsum website, a water-sensitive direct mail piece, twist lock counter top dispensers with installation guide, pallet corners, corporate folder and brochure, powerpoint presentation slides, web banners, email signatures and a host of other promotional merchandise.

Visit the Glasroc H Tilebacker web pages


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