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When Vivid were asked by Carrs Silver to create a catalogue to showcase their Sheffield made EPNS and Sterling Silver cutlery to Harrods customers, naturally we were ecstatic but also apprehensive about the enormity of the task presented. Regardless, Vivid's creative team excelled themselves and delivered a beautiful, contemporary design concept using watercolours.


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Bag It Don't Bin It produce bespoke Eco Bags for brands such as Paul Smith and Liberty London. Owner, Julia Gash saw a great opportunity in the market to launch a Kids Eco Bag and chose Vivid to create product design, branding and packaging to launch the new brand to market. Vivid's process involved contacting two local nurseries and working with groups of children to establish which product illustrations were most appealing across the various age ranges. We then researched packaging concepts with the aim of delivering maximum impact with minimum cost to the environment and the bottom line.

The deliverables included a POS counter display made from a miniature hessian eco bag and a one-piece card packaging solution (housing four crayons). The new brand was launched at an exhibition in Harrogate and success was clear, following sales orders received from small and large retailers across the country.


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At a recent wine tasting event held by Vivid's client Boutinot, Gerry and Dan were lucky enough to meet the legendary Mr Paul Boutinot who is now custodian of Waterkloof Wines. The picture says it all really, there was not much time for small talk, quaffing and spitting was the order of the day.

Photograph copyright David Chalmers Photography.


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Vivid have delivered a new brand name and logo for Sheffield Technology Park - now called Stadia Technology Park. The name was generated from a long list of excellent suggestions, however, Stadia was a clear winner due to the proximity of the park to both Don Valley and Woodburn Road stadiums. Whilst the main website build is underway a holding page for the Stadia Technology Park has been published.

 


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Tuiffa, the equine footwear brand, asked Vivid to produce their catalogue following on from the success of the Battles equine catalogue which featured their products. Vivid worked closely with the family owners of Tuffa Boots to produce a brochure that reflected the strength of the brand and acted as a sales tool.


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Vivid and Boutinot... Ageing Well

Published on Friday, February 12, 2010 06:56 by Gerry

Wine producer and distributor, Boutinot are celebrating 30 years in business with a re-brand to position themselves for future growth in the independent and restaurant wine sectors. Vivid have been consulting with Boutinot for over a year and have rolled out the new branding at recent portfolio tastings in London and Manchester. Vivid are also building a new website for Boutinot to drive growth through online customer ordering. The Boutinot 'swirl' has been warmly welcomed and encapsulates the company's traditional values with a contemporary twist.

 


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Jagged Globe

Published on Tuesday, February 02, 2010 03:54 by Gerry

Vivid's long standing client Jagged Globe in Sheffield are experiencing great returns on their latest brochure which pulls all of their products and services into one definitive production. The repositioning has seen Jagged Globe use sub branding to promote Climb, Trek and Ski. The pdf of the latest brochure can be downloaded from the Jagged Globe website.

 


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